The next popular city-wide advertisement is for English schools. My favorite by far is for the "Speak Easy" School of English. Apparently they didn't think to google it before they named their school that. Then again, cultural context means everything! Wouldn't it be great if it really was a speakeasy, pretending to be an English school. Could be an entirely new methodology there, probably a fairly effective one. Alcohol is only available in five star hotels, not far from the laws of prohibition.
OH, and let's not forget all the signs with interesting translations, not to mention content.
But what I find ironic is that the last two, are by far the most visible signs in Chennai. The 'Speak Easy' English school and sex specialist, Dr. Biswas have the most signs posted of any I have seen. So much so that they are constantly competing for signage space. Every day one has replaced the other, until they become one in the same, asking the question...Does Dr. Biswas have a proper English translator on hand? Apparently not.
Draw your own conclusions...the streets of Chennai are plastered with 'Speak Easy' and cures for impotency, among other sexual dysfunctions.
For more fun signage, check out my Signs in Chennai set on flickr.
1 comment:
hehehehehe. very punny. i was waiting for your next blog post! what's with making me wait almost a month! hope that things are going well in chennai darlin. any chance you coming up north any time soon?
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